Visa Expands Partnership with Red Bull Racing Ahead of Monaco Grand Prix
Visa has enhanced its affiliation with Red Bull Racing, debuting its ‘Infinite’ branding on the cars of Max Verstappen and Yuki Tsunoda at the 2023 Monaco Grand Prix. This strategic expansion follows Visa’s existing title sponsorship of the sister team, Racing Bulls, solidifying its presence in multiple F1 venues throughout the season.
Starting at Monaco, Visa branding will prominently feature on the front wings of the cars, as well as on driver apparel and car halos. This increased visibility marks a significant progression in Visa’s partnership with the six-time Constructors’ Champions.
Christian Horner, Team Principal of Red Bull Racing, expressed satisfaction with the extended partnership: "Visa has been a fantastic team partner, and we are thrilled to continue our valued partnership in an enhanced capacity from Monaco onwards. This increased commitment further shows the trust in the culture and performance that Oracle Red Bull Racing produces both on and off the track."
In 2024, Visa plans to integrate further with Racing Bulls and the F1 Academy team, reinforcing its commitment to the motorsports arena. Mark Nelson, Global Head of Consumer Products at Visa, stated, "Showcasing our Infinite brand with Oracle Red Bull Racing at the most prestigious race on the Formula 1 calendar is just the beginning of how we’re combining the power of our unrivaled brand partnerships with our premium products."
The Monaco Grand Prix will serve as a pivotal platform for the Visa Infinite brand, aligning with other recent partnerships that include notable brands like Neat, Ava Trade, and Maui Jim. The collaboration underscores Visa’s ambition to deliver exclusive experiences to its customers through the dynamic world of motorsports.
