Celebrating Team Penske’s Legacy with RACER Magazine
Since its inception in May 1992, RACER magazine has included Team Penske on the cover an impressive 44 times, a testament to the team’s enduring success and influence in the racing world. No other racing organization has come close to matching that remarkable feat, highlighting the integral relationship between RACER and Roger Penske’s team. The magazine’s covers serve not only as a gallery of milestones but also as a chronicle of how consistency and excellence have defined Team Penske’s journey through the years.
In a recent retrospective video, Roger Penske reflects on his profound connection to RACER magazine, sharing insights into what keeps him engaged with the publication. "It’s one of the magazines I look at cover-to-cover. I just think there’s good reporting and I love the graphics," he describes, emphasizing the appeal of its high-quality content. Penske’s admiration for the magazine goes beyond aesthetics, pointing to the trustworthy reporting and knowledgeable contributors who have enriched the racing narrative. "The facts are correct – and that’s sometimes not the case elsewhere," he remarks, underscoring the magazine’s commitment to journalistic integrity in an era where misinformation can easily spread.
Penske’s intriguing perspective on magazine covers, where he humorously notes the superstition that being featured could bring bad luck, takes a different turn when applied to RACER. He sees the frequent appearances of his team as a signal of success rather than misfortune. "Think about it – that many times and the success we’ve had, it’s about our people, and certainly, the great drivers we’ve had," he notes, giving credit to the incredible talent that has formed the backbone of the organization. Penske expresses an unabating desire for further achievements, indicating that even amid success, the pursuit of excellence continues.
As RACER magazine gears up to celebrate its 33rd anniversary in May/June 2025, it’s entering a new era that promises to expand its reach and engage fans in innovative ways. The launch of the RACER Network on linear cable television, along with streaming options through the RACER+ app and FAST platforms, marks an exciting transition for the brand. It reflects a broader trend in media consumption that acknowledges the evolving landscape and aims to cultivate a community around motorsports enthusiasts.
This shift adds a new dimension to RACER, allowing it to connect with readers not just through print but also through dynamic digital and video content. As the industry adapts to modern demands, RACER is committed to maintaining the quality and depth of coverage that fans have come to expect over the decades. This transformation isn’t just about keeping up with trends; it’s about fostering a vibrant community of racing aficionados eager for fresh content and stories.
None of this progress would be possible without the steadfast support of loyal readers and advertisers, whose enthusiasm helps fuel RACER’s mission. As they look to the future, the magazine remains deeply connected to its roots, celebrating a rich history while embracing change. An invitation to new and existing subscribers emphasizes the magazine’s ongoing journey, reminding everyone of the thrill of racing and the vibrant stories behind the passion for the sport. With appreciation, RACER looks ahead, eager to continue sharing the excitement of racing, the triumphs of teams like Penske, and the compelling narratives that shape the racing community.